The content on your website, your posts, ads, blogs…anything associated with your company, can give you a strategic advantage. This is your brand voice speaking through multiple communication channels, your personality, the soul of who you are. Bottom-line, it’s the way you talk about yourself, and is an integral part of brand equity.

Expressing that properly through content, is what captivates and captures the attention of your customers. At Barking Dog, we create campaigns that lead to audience engagement, building trust, credibility and authority that leads to conversion.

At Barking Dog, we view content strategically as a triangulation of storytelling, optimization and precise data analytics pointed at a specific audience. This core of convergence model, delivers effective messages to the most receptive audience, informing, educating and entertaining them with information that they care about most.